What do innovative AEC firms do differently?
Learn from AEC Industry leaders & innovators:
  • Growth secrets of successful firms
  • How to create firms with lasting legacies
  • What the future has in store for AEC
Hosted by Josh Miles, founder of Bold Brand.
All Episodes

Latest Episodes

All Episodes
#14

Evan Troxel on Creativity, Architecture, and the Future of AEC Media

Subscribe: https://boldbrand.show On today’s episode, we’re chatting with one of the leading voices in the AEC industry, Evan Troxel.Evan’s unique career path from practicing architecture to creating one of the AEC industry’s most respected podcasts. Evan shares insights on:- How architects can think beyond design and embrace storytelling.- The role of media, technology, and AI in shaping the future of architecture.- Why curiosity, creativity, and side projects matter for leaders in the AEC industry.- Overcoming perfectionism and building meaningful work outside traditional practice.👉 Whether you’re an architect, designer, or AEC leader, you’ll get practical ideas for staying relevant, creative, and connected in a rapidly changing industry.📌 About Evan TroxelEvan Troxel is a licensed architect in Oregon and California, founder of TRXL Media, and host of the industry-leading TRXL and Archispeak podcasts, where he interviews the AEC industry's most innovative thinkers. His work sits at the intersection of design, technology, and communication.He brings over two decades of experience in architecture, education, and digital practice leadership—most recently as Principal and Director of Digital Practice at a 400-person architecture firm. This background gives him a rare blend of real-world leadership experience and deep knowledge of emerging technologies.Evan's passion lies in helping architecture and design leaders cut through the hype, overcome cultural and technical barriers, and help them adapt and thrive in an evolving industry.I think I first came across Evan Troxel on the Brand Groupies podcast, as I was doing some early planning for guests on this show, so I’m excited to be having this conversation over a year later!🎧 Listen to the Bold Brand Podcast on YouTube, Spotify, Apple Podcasts, and more.https://www.trxl.co/https://www.archispeakpodcast.com/https://www.trxl.co/trxl/https://confluence.getavail.com/podcast
#13

Can Modular Design Solve the Housing Crisis? Roger Krulak—FullStack Modular

https://boldbrand.show - SUBSCRIBEOn today’s episode, I’m chatting with Roger Krulak, Founder & President of Full Stack Modular - the leading modular innovator in the design, manufacture, and construction of mid- and high-rise multifamily buildings, hotels, and student housing in urbanenvironments. Roger’s 35 years of experience in the built world has transformed the construction industry with his progressive approach todesign and manufacturing.Driven by his belief that modular construction holds the key to creating sustainable, affordable, and high-quality buildings, he is using advanced technologies to elevate modular constructionwithin the industry.Roger speaks at top universities like MIT, Harvard, and Yale and has been featured in media outlets like The New York Times, Wall Street Journal, Forbes, and Fast Company.And a special thanks to my friends over at Brand Groupies for connecting Roger and I for this conversation, so Roger, welcome to the Bold Brand Show!:::::BISNOWI've got a special deal to share with you, from my friends at BISNOW!I regularly hit up Bisnow events here in Denver, and honestly, they're my go-to for networking in commercial real estate and AEC.Each month, they pull together these great panels with heavy-hitting speakers who actually know what's happening right now in different markets—not just theory, but real deals and trends.What's cool is they're not just a Denver thing—they run these events across the country. So if you're looking to stay on top of market shifts or want to connect with the people making moves in CRE, it's worth checking out.If you're interested, check out Bisnow – https://bisnow.com/events to see what's coming up.You can use code BOLD - That’s B-O-L-D when you register to save FIFTEEN PERCENT on your ticket. Trust me, the connections you'll make are worth it.Thank you, BISNOW.:::::Thank you for joining us today on the Bold Brand Show.For all of today’s shownotes and links to our sponsors, head over to BoldBrand.ShowBe sure to subscribe to our newsletter, where I’ll update you on the latest episodes and other exciting things happening at Bold Brand.If you liked today’s episode, do me a favor and share it with a colleague.Over at BoldBrand.Show you can subscribe on Apple Podcasts, Spotify, and everywhere you get podcasts, including YouTube—where you can watch full versions of each episode and join the conversation by commenting below.The Bold Brand Show is produced by yours truly, Josh Miles, and is a product of Bold Brand LLC - a branding and video agency for AEC Firms, based in Denver Colorado.Visit BoldBrand.com to learn more, or hit that orange button to schedule a time to chat about your branding or video project.Catch us next time where we chat with another BOLD innovator in the AEC industry.Thanks for listening. See you next time.:::::Visit https://boldbrand.show to subscribe on your favorite platform.Full Stack on LinkedIn: https://www.linkedin.com/company/fullstackmodular/FullStack on Instagram: https://www.instagram.com/fullstackmodular/More about FullStack Modular at https://www.fullstackmodular.com/#AECindustry #AECpodcast #modularconstruction 
#12

Your Firm Knows More Than You Think—Here’s How to Use It—Christopher Parsons, Knowledge Architecture

https://boldbrand.show - SUBSCRIBEOn today’s episode, I’m chatting with the founder of Knowledge Architecture and KA Connect—Christopher Parsons.As Founder and CEO of Knowledge Architecture, Christopher is responsible for product development, marketing, and organizational health. He is also the executive producer of KA Connect, our annual knowledge management conference for the AEC Industry. Christopher has been a technology leader in the AEC industry since 2002, including serving as the Chief Information Officer for Steinberg Architects and the Information Technology Director for SMWM (now Perkins+Will).About Knowledge Architecture Knowledge Architecture builds knowledge management software for AEC firms. Our flagship software product is Synthesis, the leading Intranet + AI Search solution for AEC firms. Synthesis integrates with common industry software like Deltek, Unanet, Newforma, and OpenAsset. Founded in 2009, Knowledge Architecture is privately-held, employee-owned, and passionate about co-creating and sharing best practices to advance the state of knowledge management in the AEC industry.Christopher, welcome to the Bold Brand Show!:::::BISNOWI've got a special deal to share with you, from my friends at BISNOW!I regularly hit up Bisnow events here in Denver, and honestly, they're my go-to for networking in commercial real estate and AEC.Each month, they pull together these great panels with heavy-hitting speakers who actually know what's happening right now in different markets—not just theory, but real deals and trends.What's cool is they're not just a Denver thing—they run these events across the country. So if you're looking to stay on top of market shifts or want to connect with the people making moves in CRE, it's worth checking out.If you're interested, check out Bisnow – https://bisnow.com/events to see what's coming up.You can use code BOLD - That’s B-O-L-D when you register to save FIFTEEN PERCENT on your ticket. Trust me, the connections you'll make are worth it.Thank you, BISNOW.:::::Thank you for joining us today on the Bold Brand Show.For all of today’s shownotes and links to our sponsors, head over to BoldBrand.ShowBe sure to subscribe to our newsletter, where I’ll update you on the latest episodes and other exciting things happening at Bold Brand.If you liked today’s episode, do me a favor and share it with a colleague.Over at BoldBrand.Show you can subscribe on Apple Podcasts, Spotify, and everywhere you get podcasts, including YouTube—where you can watch full versions of each episode and join the conversation by commenting below.The Bold Brand Show is produced by yours truly, Josh Miles, and is a product of Bold Brand LLC - a branding and video agency for AEC Firms, based in Denver Colorado.Visit BoldBrand.com to learn more, or hit that orange button to schedule a time to chat about your branding or video project.Catch us next time where we chat with another BOLD innovator in the AEC industry.Thanks for listening. See you next time.:::::Visit https://boldbrand.show to subscribe on your favorite platform.Chris on LinkedIn: https://www.linkedin.com/in/christopherjparsons/More about Knowledge Architecture - https://www.knowledge-architecture.com/#AECindustry #AECpodcast #KnowledgeManagement
#11

What a Fractional CMO Can Do for Your Construction Firm – Perryn Olson, Alt.CMO

https://boldbrand.show - SUBSCRIBEOn today’s episode, we’re chatting with an AEC marketing pro who I’ve known for years, Perryn Olson.Perryn Olson, FSMPS, CPSM, CCMP is a fractional CMO with Alt.CMO, providing marketing strategy and leadership to construction and construction technology companies. Previously, he was the CMO for the REX.one brands, REX Construction, REX Engineering, and REX Technology, which includes SuperDroid Robots. Before REX, Perryn led the marketing, sales, and client relations teams at My IT as their Chief Strategy Officer. I met Perryn 15+ years ago, when he began specializing in construction marketing and led the construction marketing firm, The Brand Constructors, and became a nationally recognized thought leader.  He has spoken and written extensively within the build and tech industries, and in 2014, he wrote the Construction Executive’s Guide to Brand Marketing and is a frequent marketing and construction technology podcast guest.Perryn, welcome to the Bold Brand Show!:::::BISNOWI've got a special deal to share with you, from my friends at BISNOW!I regularly hit up Bisnow events here in Denver, and honestly, they're my go-to for networking in commercial real estate and AEC. Each month, they pull together these great panels with heavy-hitting speakers who actually know what's happening right now in different markets—not just theory, but real deals and trends.What's cool is they're not just a Denver thing—they run these events across the country. So if you're looking to stay on top of market shifts or want to connect with the people making moves in CRE, it's worth checking out.If you're interested, check out Bisnow – https://bisnow.com/events to see what's coming up. You can use code BOLD - That’s B-O-L-D when you register to save FIFTEEN PERCENT on your ticket. Trust me, the connections you'll make are worth it. Thank you, BISNOW.:::::Thank you for joining us today on the Bold Brand Show.For all of today’s shownotes and links to our sponsors, head over to BoldBrand.ShowBe sure to subscribe to our newsletter, where I’ll update you on the latest episodes and other exciting things happening at Bold Brand.If you liked today’s episode, do me a favor and share it with a colleague.Over at BoldBrand.Show you can subscribe on Apple Podcasts, Spotify, and everywhere you get podcasts, including YouTube—where you can watch full versions of each episode and join the conversation by commenting below.The Bold Brand Show is produced by yours truly, Josh Miles, and is a product of Bold Brand LLC - a branding and video agency for AEC Firms, based in Denver Colorado. Visit BoldBrand.com to learn more, or hit that orange button to schedule a time to chat about your branding or video project.Catch us next time where we chat with another BOLD innovator in the AEC industry. Thanks for listening. See you next time.:::::Visit https://boldbrand.show to subscribe on your favorite platform.Perryn on LinkedIn: https://www.linkedin.com/in/perryn/More about Perryn: https://altcmo.net/perryn-olson/https://altcmo.net/construction-seo-benchmarks/#AECmarketing #AECbranding #aecpodcast
#10

Selling Your AEC Firm? Listen to this FIRST—Featuring Josh Lahre & Joe Smetona, AEC Advisors

Subscribe to the Bold Brand Show everywhere you get podcasts at https://boldbrand.showOn today’s episode, we’re chatting with Josh Lahre and Joe Smetona Co-Founders & Partners at AEC Advisors.Josh LahreJosh’s entire career has been dedicated to the AEC industry, advising clients on mergers & acquisitions, capitalization, internal stock valuation, and ownership transition issues. He is also a frequent keynote speaker at industry conferences, seminars, and webinars.Prior to AEC Advisors, Josh was a Senior Vice President at EFCG, where he had worked for 11 years. He graduated from Harvard University and played varsity soccer.Joe SmetonaThroughout Joe’s career, he has focused on corporate finance, investment analysis, mergers & acquisitions and financial sponsor advisory.Prior to AEC Advisors, Joe worked in several corporate finance advisory and investing roles, including as a Vice President at EFCG, an investment associate at a family office, and a Capital Markets Analyst at CIT Group.Joe graduated from Columbia University (MS in Operations Research) and Case Western University (BSE in Mechanical Engineering and BA in Philosophy). He was also the varsity captain of the Case Western tennis team.And for the sake of full disclosure, I’ve had the pleasure of working with AEC Advisors for the past few years on various video and photography projects, and they’re just one of my favorite teams in the industry. Josh & Joe it’s great to see you!Welcome to the Bold Brand Show!:::::BISNOWI've got a special deal to share with you, from my friends at BISNOW!I regularly hit up Bisnow events here in Denver, and honestly, they're my go-to for networking in commercial real estate and AEC. Each month, they pull together these great panels with heavy-hitting speakers who actually know what's happening right now in different markets—not just theory, but real deals and trends.What's cool is they're not just a Denver thing—they run these events across the country. So if you're looking to stay on top of market shifts or want to connect with the people making moves in CRE, it's worth checking out.If you're interested, check out Bisnow – https://bisnow.com/events to see what's coming up. You can use code BOLD - That’s B-O-L-D when you register to save FIFTEEN PERCENT on your ticket. Trust me, the connections you'll make are worth it. Thank you, BISNOW.:::::Thank you for joining us today on the Bold Brand Show.For all of today’s shownotes and links to our sponsors, head over to BoldBrand.ShowBe sure to subscribe to our newsletter, where I’ll update you on the latest episodes and other exciting things happening at Bold Brand.If you liked today’s episode, do me a favor and share it with a colleague.Over at BoldBrand.Show you can subscribe on Apple Podcasts, Spotify, and everywhere you get podcasts, including YouTube—where you can watch full versions of each episode and join the conversation by commenting below.The Bold Brand Show is produced by yours truly, Josh Miles, and is a product of Bold Brand LLC - a branding and video agency for AEC Firms, based in Denver Colorado. Visit BoldBrand.com to learn more, or hit that orange button to schedule a time to chat about your branding or video project.Catch us next time where we chat with another BOLD innovator in the AEC industry. Thanks for listening. See you next time.#aecpodcast #boldbrandshow #aecindustry